Online Marketing | Gaming Industry | Advertising Campaign | Search Engine Optimzation | Search Engine Marketing | Sports Betting

Tuesday, May 22, 2007

Sports Handicapping Challenges

I have been working in sports information for a long time now and if I were really interested in sports beyond watching the cheerleaders, I would become a regular at the sports handicapping challenges. There are a few of them out there and having the position I do within this industry I have certainly seen my fair share of them.

Lately I have been noticing a site called Lucky Lester Free Picks rising up in the search engines for various sports picks terms such as football picks and the like so I naturally thought I would check them out.

While I was looking around the site, looking at their winning percentages, which I might add is favorable for the sports bettors among you readers, I noticed that they have a decent Fantasy Football section. Now as I said earlier, I am not one to get too involved with sports but I do have some friends who fancy themselves to be pretty good with their football picks and sports picks in general.

The people over at Lucky Lester offered a challenge to those wanting to try to beat their record which I said was pretty good. Like I said, I will be telling my handicapping buddies about this site and encouraging them to check them out.

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Tuesday, May 15, 2007

We are not Spammers! You sure about that???

Well well well - what did I get in my inbox this morning? You guessed it, more emails from the same people I wrote about a few days ago. If you recall their email said that...

NOTE: We are not spammers and are against spamming of any kind.We are sending this mail with sole intention of link exchange for mutual benefit.If you are not intersted in Link Exchange then you can reply simply "NO", We will never contact you again.

It seems that they do not live up to their claims regarding contact as I clearly sent them email say "NO". Hell I even went a little further and included some other information in my request, might have been about "sex and travel" or it could have been something about "autonomous sexual relations". Any way it really doesn't matter as I clearly spelled out the word "NO" and clearly they do not understand the concept of NO.

These latest emails came with another invitation to be excluded from further contact.

NOTE: We are not spammers and are against spamming of any kind.We are sending this mail with sole intention of link exchange for mutual benefit.If you are not intersted in Link Exchange then you can reply simply "NO", We will never contact you again and also if you have already added our link on your sites then please change our following link info(Title,Description) given as bellow.For this we give you a new link back from my other relevant and quality site.

Now it seems that I will have to go one step further and contact the company that hired this outsourced SEM service and let them know that while they may be saving some money by employing some India based SEM sweat shop, they are in fact hurting their reputation by using them. Does the money you save by outsourcing equal the potential loss of reputation? I highly doubt it.

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Thursday, May 10, 2007

We are not Spammers?

How often do you receive unsolicited email that starts off with the line “We are not spammers”? These types of email usually have something to do with a request for a link trade. The sad part is that they usually offer to do a 3 way link exchange where they offer to put your link on some useless domain that doesn’t offer a hope in being taken seriously as a directory, and request that you give them a link to their main site.

Here is an exact copy of the first part of the email;

NOTE: We are not spammers and are against spamming of any kind.We are sending this mail with sole intention of link exchange for mutual benefit.If you are not intersted in Link Exchange then you can reply simply "NO", We will never contact you again.

I have once again requested that these dip shits stop sending me emails, I wonder what part of the word “NO” they don’t understand, perhaps the quotation marks are throwing them off?

Every once in a while I will have a little fun with these “outsourced” so called experts and respond with something like this;

“I would love to exchange links with you on this condition – you link to my site from your main site and I will link to your shitty site (site’s name left in on purpose) with some spammy, phoney, link directory site that I will develop specifically for you.”

Of course just to avoid any confusion I don’t use quotation marks. Perhaps what I will attempt next time is to translate the above mentioned response into a whole bunch of languages so that I can have a hope that these sweat shop “experts” might finally understand.

These websites that use outsourced SEO services, perhaps you need to take a look at what these companies are doing for your properties. Myself, when I get these spam emails from the same services over and over again I make note of the main website they are trying to build the link popularity for and I go out of my way to inform my counterparts for this industry to avoid that site like the plague.

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Monday, May 07, 2007

Yahoo Directories Can Hurt Your Site!

About 1 year ago I contacted the fine people at Yahoo to find out why I could never get a client’s site indexed beyond the main index page. After checking to make sure that the site wasn’t in violation of any of their rules I sent an email to Yahoo to discuss my findings.

The only thing that I could discern was that the earliest information regarding this domain was still being listed in several of their directories. Normally this wouldn’t be a bad thing but seeing as the site changed ownership and focus back in 1996, the old directory listings are completely wrong.

Provided with this information it was fairly easy for someone at Yahoo to ascertain that this was the issue and I was told that they would address this issue soon. They even went so far as to extend to me an invitation to send in follow up questions to which I only received a standard form email, totally unacceptable! Well it has been a long time now and Yahoo doesn’t seem to want to address this issue.

After a few months of waiting I asked if it would be helpful if I were to resubmit my client’s site to the directories and paid for re-inclusion. Typically – I got the standard form response once again. With this kind of customer service is it any wonder that is losing market and search share?

My only hope now is that someone over a Yahoo might read this and become concerned enough about their product to try to improve it. While I can’t reveal the site here, as that would not be appropriate to this forum, I can assure those of you who might read this; the site is obviously an old site and probably one that predates Yahoo itself.

If the Yahoo directories are so flawed that it takes more than 11 years to update the information contained within, what good are they? If these old directories are having a negative effect on my client’s site and have been doing so for more than a decade, I can only suggest that if Yahoo refuses to fix this issue then I would strongly suggest caution to those webmasters who were thinking of including their sites within the Yahoo directories.

It would be cool if someone from Yahoo were to contact me through a private email in this forum and follow up on this issue.

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